“Egypt is a big market with around 90 million consumers and has access for 1.6 billion consumers worldwide through trade agreements with Europe and neighboring countries.” Multinationals will not evacuate from Egypt if you pressure them. It would be much easier for them to say goodbye to Sisi than to say goodbye to the market…
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Shahid King Bolsen shared a link.
Excellent target for disruption. L’Oréal has a new factory in Egypt, with plans to increase production by 100% in the next 3 years. Any corporation with clearly articulated expansion goals will be more responsive to demands, and less likely to simply leave Egypt in response to pressure. External Context سياق خارجي http://www.thecairopost.com/news/137324/business/loreal-egypt-aims-for-doubling-its-production-in-3-years